Festival Branding

Northern Nights Music Festival Poster 2016

Northern Nights Music Festival 2016 poster by Jason Malmberg, illustrated river bend and forested ridgeline at dusk with a glowing lit stage along the water beneath a starry, foggy night sky, full festival lineup including Gorgon City, Griz, and Claptone, for the July 2016 Cook's Valley Campground event

NORTHERN NIGHTS MUSIC FESTIVAL 2016

SETTING A HYPERREAL SCENE

After the success of the 2015 poster, I was fortunate to be asked back by the Northern Nights people to have a go at 2016’s. Rather than do a repeating look à la Coachella’s iconic poster, we decided instead to make each year a distinct illustration in the same style, from a different vantage point. Once again, we made the festival’s gorgeous Humboldt County setting the real star of the show. This was an enormously challenging project, since I was working from a blurry Google Earth image and a couple of very low-res onsite photos, extrapolating what it would all come together as on the night: the mountains, the trees, the fog, the canopy of night sky, the lights playing against the smoke and fog. It’s all there. A huge undertaking, but with terrific results.

Northern Nights Music Festival Poster 2016

• 18” X 24” MATTE OFFSET PRINT

• PRINTED ON ARCHIVAL QUALITY HEAVY PAPER

GIGPOSTERS, FESTIVAL BRANDING, RECORD COVERS, EPHEMERA, JUVENILIA. SACRAMENTO. REPUBLIC OF CALIFORNIA.
ギグポスター、フェスティバルのブランディング、レコードジャケット、エフェメラ、ジュヴェニリア。

LET'S MAKE SOMETHING RAD TOGETHER!

I’ve designed posters and artwork for artists from “Weird Al” Yankovic to Foo Fighters, Metallica to Kings of Leon, Foals to Cut Copy, and many more — from small local shows to major international festivals.

Use the form below to get in touch and I’ll get back to you (usually within 24 hours) to talk about what brilliant things we might conjure into being.

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